A historical player in the mail-order industry, Blancheporte has successfully transformed into a digital powerhouse. Blancheporte knows about the importance of measuring and mastering one's own customer data to grow one's sales. Today, more than half of its clients come from the Internet. To kick-start this journey the brand that’s a staple of the “Young senior” segment (50-65-year-old) has evolved hand-in-hand with its target thanks to Mazeberry's analytical tool.
The first lesson was quick and efficient. After having identified quick wins, Maxime and his team have made the necessary adjustments. Annual license fees were paid back in just a month.
Blancheporte has increased its volume of conversions by 19.5% by better controlling its CPA.
They trust us!
Adapt your acquisition strategy thanks to better customer knowledge to boost your sales performance, just like Damart has been doing!
Master all your product data and gain in visibility about the performance and profitability of your product mix, just like Motoblouz has been doing!
Leave the last-click attribution model and get a fuller view of your marketing mix to lower your acquisition costs, just like Jennyfer has been doing!